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Marketing and Advertising  

Last Updated: May 28, 2015 URL: http://libguides.weber.edu/marketingandadvertising Print Guide RSS Updates

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Market Research Databases

Market Research Databases

 


Mintel Market Reports (Weber State Access Only)

  • Market research covering U.S. and international markets. Reports cover Market Drivers, Market Segmentation, Distribution, Consumer profile, Market Size, Advertising Promotion, and more. Users are required to create a profile when first accessing, then logging to get into the database.
  • Click on link for an Introduction to Mintel Market Reports

    Business Source Premier (Weber State Access Only)


    Business Source Premier - Business Searching Interface (Weber State Access Only)

    • Provides access to company profiles, industry profiles, country reports, and market research reports

    Market Share Reporter (Weber State Access Only)

    • Comparative business statistics including the title, data, and market descriptions. The tables include the industry classification and references to the full sources.

    LexisNexis Academic (Weber State Access Only)


    North American Industry Classification System (NAICS) U.S. Census Bureau


    Economic Census (2007) U.S. Census Bureau

    Subject Guide

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    Ed Hahn
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    Stewart Library Room: 144

    Phone: (801) 626-8662

    Reference Desk: (801) 626-6415

    edwardhahn@weber.edu
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